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Insight Copy2021-02-08T14:46:06+00:00
403, 2021

Your Guide for Creating and Designing your Daycare Website

By |March 4th, 2021|Categories: Child Care Web Design|0 Comments

Research shows that only about 40% of child care centers have an existing website, which translates to six out of every ten centers that do not have a web presence. In today’s technology-focused economy, having a solid and well-designed daycare website that helps generate leads for your center is simply a MUST. There are several components involved when it comes to creating and designing a daycare website, including choosing your domain name, web host, templates, branding, and logo. You also need to make sure your website is mobile responsive. However, knowing what content you need to include [...]

303, 2021

How to Build a Keyword Strategy for your Child Care Center

By |March 3rd, 2021|Categories: Local Online Marketing|0 Comments

Utilizing a keyword strategy for your blog or website is pivotal in order for your center to rank among Google’s top search results. More often than not, when people are searching for specific services, they’re going to do a quick Google search to evaluate their options. You want your center to be one of the very first options that pops up. The more specific your keywords are, the easier it will be for prospective parents to find your website. Here are some items to consider when researching keywords: Who is your target audience? What is your audience [...]

2402, 2021

How to Use Content Marketing to Build Your Local SEO

By |February 24th, 2021|Categories: Local Online Marketing|Tags: , , , , |0 Comments

When you take out your phone, open Google, and type “best preschool” in the search bar, what do you see? The results are most likely to be local preschools or child care centers that are closest to where you are, and not the ones farther away from you. How does that happen? It’s because of the power of the so-called local SEO. What is Local SEO? “Local SEO” (Search Engine Optimization) is a branch of SEO that focuses on improving the ranking of a local business’s website in local search results. Local SEO is similar to SEO, [...]

2202, 2021

The Basics of Improving SEO for your Daycare Center

By |February 22nd, 2021|Categories: Local Online Marketing|Tags: , , |0 Comments

Those of us who run preschools and child care centers face challenges when it comes to finding new prospective parents, especially during the current times. Referrals and word-of-mouth recommendations are extremely important. But more often than not, parents tend to search Google and contact the first two centers that come up. In order to help grow your customer base and attract more parents to your daycare center, you need to make sure that your website makes it to the top of Google search results. SEO for daycare centers is a great way to help promote your website [...]

1202, 2021

Child Care Marketing – Everything You Need To Know

By |February 12th, 2021|Categories: Uncategorized|0 Comments

Child Care Marketing - Everything You Need To Know Starting a child care business is not an impulsive act that can be executed overnight — the decision-making process takes time, possibly years. With more parents asking about early childhood education options, they are able to become better informed about the available choices. Quality service is typically the top priority. Nowadays, parents are looking for more than just conveniences (such as ideal drop-off/pick-up schedules, or the nearest location.) They also want a child care center that can offer their family something special, and one with a top-notch reputation. [...]

1002, 2021

4 Effective Child Care Marketing Solutions Every Child Care Center Should Utilize

By |February 10th, 2021|Categories: Child Care Marketing|0 Comments

Choosing a child care center is one of the most important decisions parents make, and it’s easy to understand why. Parents want to make sure they pick the best center that will provide quality child care services for their children. They take time to weigh several factors and options to make sure they pick a center that is committed to their kids’ learning and development. As a child care provider, that’s exactly what you want parents to see. Because this decision requires careful thought and consideration, you want to make sure that you stand out from the [...]

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