Name: Local Child Care Marketing
Address: 3983 South McCarran Boulevard Ste 555, reno, nv, 89502, United States
Telephone: 855-215-3838

May is National Foster Care Month

05/15/2017 by Admin

May is National Foster Care Month. This month is set aside to recognize the individuals and families who give their time, their resources and their homes to children who are going through the most difficult times of their life.

Foster Parents

foster care | Local Child Care Marketing — Open your home to foster children

Most people would have a difficult time letting a stranger in their home to shower, sleep and eat. It would be the equivalent of picking up a homeless person and taking them home. You know nothing about this person except what you can see and perhaps what they have told you.

For foster parents, the person is a child. This child may have severe mental or physical trauma that is not apparent to the naked eye. Emotional damage may be hidden under layers of disdain, hatred and aloofness. Now imagine that you open your home, your family and your heart to this child. Is that hard to imagine? That is what foster families do every day. It is all about placing your fears and doubts aside to meet the needs of a child who has nobody else to turn to.

National Foster Care Month

May is the time to bring awareness to foster care. Foster parents are honored during this month. The need for more families to volunteer is brought to the forefront of the public eye. The needs of the foster care families are recognized. Resources are introduced to help meet the needs. After all, foster care is more than just opening your home up to a child in need. Foster care awareness is critical to help families and communities meet the needs of the children and the families that care for them.

Where to Find Help

Many people caring for children do not know that there are resources available to help them. Respite babysitting services, community clothing closets, support groups and even activities and sports programs for the children are all in place to help families foster these children. However, the problem is that not all families know about the resources available. During May, resources of all kinds are brought to the forefront in an attempt to help families caring for foster children.

Grandparents, aunts and uncles are often kinship caregivers. This means that they have assumed the role of caregiver since the parents of the child are not an option. Often, this causes a change in family dynamics. An adult child may resent the grandparent becoming the primary caregiver of their child. Maybe a grandparent does not know what to do about things like medical care, legal issues with the school, etc. Resources like

The Grandkin Guide can help grandparents to navigate the legal system, family issues and the new role of caregiver.

Such resources are critical to helping foster care families cope with the changes that come from having a new child in the home. Online resources, support groups, financial aid and more can all be beneficial for the care of foster children. Whether kinship care is decided between family members or set up by child welfare services, there is no reason to feel alone and adrift in this new circumstance. Help is available.

Why is Public Awareness so Important?

National Foster Care Month — Get educated about foster care

Foster care is often shown in a negative light. News stories of tragedies, rumors of greed and horror stories from former foster children get the spotlight, while great foster successes go unheralded.

Care of these children must be brought to the public in a positive light. People will remember success stories of foster children who went on to college and beyond. Foster parents who go above and beyond to help children find their passions, like painting or horseback riding, should be highlighted and commended. The children should have their success stories shared, just like in a traditional family. These children can thrive if the parents have the resources available to help them. Even severe mental and physical abuse of the past can be overcome with love and support from foster parents who really care.

Foster care takes a whole community to be successful. Outreach groups, support groups, legal and financial help, respite caregivers, teachers, child welfare advocates – everyone must work hand-in-hand with the foster caregivers to ensure these children are protected, loved and given the chance for a successful, happy life.

Use May as the month to educate yourself about the foster care system and how you and your community can help these families. A community picnic, a toy or clothing drive, volunteering your time or even offering your talents (like free piano lessons) – there are plenty of ways you can help with foster care. The keyword is ‘care’.

Local Child Care Marketing Company Exhibits at Child Care Success Summit 2016

12/29/2016 by Admin

Local Child Care Marketing attended the Child Care Success Summit in Phoenix, AZ. The Summit was held at the Sheraton Grand Phoenix Downtown October 13-15.

The Child Care Success Summit is an annual gathering of early childhood care and education professionals. The annual summit originated in 2011. The conference is “the world’s largest event 100% focused on the business side of child care.”

Local Child Care Marketing is a Web Presence Development Agency which works with child care centers. The company has attended and presented at previous Child Care Success Summits. Local Child Care Marketing shared expertise in building business success through industry-tailored website development.

“Search engines like Google constantly change the rules when it comes to how to rank your website online. We wanted to help child care centers with their web presence so they can focus on providing safe and quality child care,” explains Jeff Fisher, President of Local Child Care Marketing. “After attending this annual conference, we have found our practices are in line if not at the forefront of the best in the child care industry.”

Local Child Care Marketing employs more than 20 professionals to help child care centers with online marketing. Founder and President Jeff Fisher is a Certified Local Internet Marketing Consultant by the Local Internet Marketing Association.

About Local Child Care Marketing

Local Child Care Marketing was founded in 2011 in Reno, NV to help child care centers build a web presence. Local Child Care Marketing offers website building, online branding through directory listings, Pay-Per-Click and Facebook advertising, local authority building through articles, and general SEO help to child care centers. Local Child Care Marketing works with more than 75 child care locations in the United States. Local Child Care Marketing is a member of The Chamber of Reno, Sparks and Northern Nevada.

Contact

Jeff Fisher, President
Local Child Care Marketing
3983 South McCarran Boulevard Ste 555
Reno, NV 89502

Website: www.localchildcaremarketing.com/

Email: [email protected]

Phone: 855-215-3838

Sharing & Caring During the Holiday Season

12/15/2016 by Admin

Winter is coming, and that means that the holidays are on their way. It’s the perfect time to feel the holiday spirit and try to help your fellow man. There are a lot of different ways to do that, so it’s easy to find something that can make a difference for a small part of the world that anyone can handle.

Donate Blood

giving back Local Child Care Marketing — Blood can truly give back by saving lives

The Red Cross always needs blood donations, but the need increases during times when people are more likely to be injured. People travel a lot around the holidays, which means there are more accidents and thus more injuries, so blood banks can run into trouble during the holidays.

Blood also spoils quickly, so you can be sure that your donation is needed, especially if you have a rare blood type. Donating blood is quick, easy, and free, so it’s a great option for people who are interested in giving back to others without going to too much trouble.

The best way to donate blood is to schedule a visit to a local blood drive. Most blood drives will advertise for several days before the event, so it’s relatively easy to find one. The Red Cross can also help you to find the nearest blood drive if there aren’t any local advertisements. If there aren’t any blood drives to attend, consider organizing one of your own. It takes more work, but blood can save lives, so it’s certainly worth the effort.

Volunteering as a Tutor

Education is one of the keys to building a better life, but sometimes getting an education is easier said than done. Volunteering your time as a tutor can give the gift of knowledge to someone in need, and that gift can pay dividends for years to come. There are several ways to do this, so most people can find some way to help.

Literacy is one of the most important skills because it enables people to learn other things, but some people have trouble with it. Children need to practice reading if they’re going to get good at it, but they don’t always get that chance at home. Providing it is a great way to give back to the community. Simply handing out simple books and giving children the chance to read to you as you fix their mistakes can be a big help. Reading to them is also useful, and almost any adult can do it.

Older students often need help with specific subjects. Helping them requires more specialized knowledge, but you can still do it if you understand the subject. Adults with specialized skills, like woodworking, can also take the chance to pass those on. They aren’t always taught in school, but they’re still useful.

The best way to get involved through tutoring is to contact a local school and ask if they need help with any of their clubs or programs. Libraries are also a good choice, especially for people who want to help with literacy issues. Even if they don’t need volunteers themselves, they can usually point you towards a program that does.

Cook a Feast!

volunteer feast giving back Local Child Care Marketing — You don’t have to cook to help feed others!

Most holidays involve big meals with big groups of people. If you’re filled with the holiday spirit and want to give back in a way that fits the season, you can’t go wrong by contributing to a meal for the community.

These community meals help to solve several different problems at the same time. At a basic level, they can help to fight hunger in the community. They can also spread some holiday joy to people who aren’t able to afford the traditional meal on their own.

One meal may not seem like much, but it can make a big difference to people who are on the verge of poverty.

Community feasts also offer a hidden benefit. It isn’t much fun to be alone for the holidays, but it happens to a surprising number of people. These events give those individuals a chance to come together with other people for the holidays that would otherwise be denied to them. That’s a powerful gesture, and it can make the holidays much brighter.

Remember the Essentials

In the end, the holidays are a time to give back to the community. Even a small effort can make a big difference, so there’s no reason not to do something to help others. As long as you remember the golden rule when you volunteer, it’s hard to go wrong.

image credits: http://kut.org/term/thanksgiving, https://dougmatlock.wordpress.com/2013/11/13/i-hate-giving-blood-but/, http://www.beliefnet.com/columnists/haveamagnificentday/2011/12/holiday-spirit-the-spirit-of-giving.html

Tips on Marketing a Preschool

10/30/2016 by Admin

Are you looking to improve your enrollment numbers at your preschool? It may be time to look into some new advertisement ideas for your preschool. Increase enrollment at your preschool with some of these preschool marketing ideas!

Marketing a Preschool with Child Care Resource and Referral Agencies

Connect your preschool with your local Child Care Resources and Referral (CCR&R) agency. There are a ton of

preschool marketing — Who are you marketing to?

networks and communities that connect families to child care centers. This should be one of your first stops when coming up with preschool marketing ideas.

Some of these networks and organizations include online directories. Register your preschool with these types of networks and organizations. When parents consult these online directories for local preschools, they can find your preschool!

Involve Parents in Your Preschool Marketing Plan

Parents talk. Use this to your advantage! If parents at your preschool have great things to say, give them a microphone! Website visitors and prospective families alike will appreciate testimonials or recommendations from parents.

Many child care professionals consider using parents of enrolled children to offer referrals. They can have parents advertise the preschool to other parents in the community.

You can provide an incentive for parents to advertise your preschool with some word-of-mouth! Offer parents a reward if they refer families who then enroll at your preschool.

Child Care Marketing Online

Are you marketing your preschool online? Put yourself in a parent’s shoes. These days, your first stop for the answer to any question is most likely a search engine like Google. Parents will search for preschools in their area as their initial child care search. If you do not show up in the first page of Google search results, your preschool website may not have visitors. Your preschool website will likely get passed over for another preschool at the top of the list.

If you are not within the first page of search results as someone searches for preschools, it is time to ramp up your preschool marketing plan. Find ways to market your preschool online so that parents search for preschools online and find you. Search engines like Google rank websites based on many factors. It takes time and expert help to get your preschool to show up within the first page of search results.

There are different ways you can improve your preschool’s web presence. Consider adding search engine optimization (SEO) to your preschool promotion plan. Boost your web presence through targeted SEO as well as Pay-Per-Click (PPC) advertising. If you value time over money and need to see quick results before school starts, PPC may be a better option for you. If you want to stay on the first page of search results, then consider using PPC in tandem with SEO and quality content as a long-term marketing plan.

Quick Preschool Marketing Tip: Email Marketing

Have you considered adding email marketing to your preschool marketing plan? Keep in touch with parents of prospective students with a regular, high-quality email blast. Parents will also appreciate the effort to involve them!

Why Is Blogging Important?

Visitors into buyers — Blogging helps get the word out about your preschool.

Blogging used to be considered only as a platform that resembled an online journal. What started as a way to share ideas has now become an avenue for sharing information and promoting your business. You can use your blog to introduce your preschool to parents. Share helpful information to help parents trust that you know what you are doing.

Your website’s blog gives you an opportunity to share helpful information with interested parents. You can use your blog to share your expertise and show personality. Parents can appreciate that you want to help their children grow and learn.

Writing blogs also helps you improve your rankings on Google. If you post quality content, Google rewards you. Your website can move closer to the first page of search results.

Your Preschool’s Website

As you are thinking about preschool promotion ideas, look at your preschool’s website. Does your preschool or child care center have a website? Is the website up to date? Is the child care website design professional without being boring? You do not want to ignore these factors. Consider your website another step in a referral process.

Parents may hear about your preschool program at an event or referral, but this is just the first step. After parents hear of your preschool, they will likely visit your website to learn more.

Don’t lose your lead with a poorly constructed or mismanaged website. Make sure important information is easy to read and easy to find.

Preschool Promotion Idea: Host Events

marketing preschools — Child centered events can help market your preschool.

Invite families to come visit your preschool for an open house and information session. Families are deciding if this is where they want to send their children each day. You can give them a sense of what it is like to have their children at your preschool.

At these events, parents of young ones can stop by and have some snacks while their children have play time at your preschool. You are also giving the parents a chance to ask you questions. use this opportunity to tell them how you handle child care safety, nap time, and more. This can give potential families an opportunity to see how their children will fare at your preschool.

Market Your Preschool with Local Child Care Marketing

Local Child Care Marketing offers an array of services to grow your preschool enrollment. These services include social media posting and advertising as well as reputation management. You can use our expert team to develop a more effective website. Our expert team also offers local SEO, quality content creation, and Pay-Per-Click advertising.

Many child care professionals want to focus on providing quality child care and early childhood education. We can help you spend more time on what matters to you. If you are not sure what services will make the most difference, we can help you prioritize your preschool marketing plan.

Best Child Care Website Design Practices

10/03/2016 by Admin

Does your child care center have a website? When was the last time you updated your child care website? Does your daycare center’s website follow current trends of child care website designs? Who is maintaining or updating your child care website?

Learn how to improve enrollment by making your child care website appealing and easy to use. You can start by incorporating some of the best child care website design practices.

Your Child Care Website Design Priorities

Did you know that visitors judge your website on average within the first three seconds? You have a small window of time to introduce your child care center to visitors. As you look through child care website inspirations, keep your priorities in mind. Is the text readable? If parents cannot read the text on your website, they will move on and switch to the next search result that is easier to read. Just like that, you lost a potential enrollment opportunity.

Is your child care website design easy to navigate? Make your menu options above the scroll-line clear and easy to understand for all visitors. If visitors cannot easily find the information they are looking for, they will move on to the next child care center website.

Does the website take a long time to load? If your child care website design takes a long time to load, you may be in trouble. Parents will grow impatient and move on the the next search result. Many surveys show that over half of web users will leave a web page if it does not load within three seconds. You can reduce your bounce rate and retain website visitors if your child care website design loads quickly.

The Best Child Care Websites Leave a Good First Impression

child care website design, image of child holding thumbs up — Leave a good first impression with child care website design.

Your day care center website should show personality and be fun. One of the worst things for your child care website design is to be too boring. You want to come off as professional but also make sure parents want to spend time on your website.

Do not sell your child care center short with a boring web site. If your website is boring, parents can quickly guess that their children will be bored at your child care center all day. At the same time, you want to know that parents can find all the important information on your child care website.

Child Care Website Design Themes and Color Schemes

There are website design themes specifically built for child care centers. If you are looking for the quickest process to market your child care center, you may want to try one of these child care website themes. Child care website themes will already give the feel of a child care website. This way you can minimize the amount of time you spend building your child care website.

As you look online for child care website inspiration, you may notice that most child care websites have a light background. Let’s break this down for a minute. What is your first impression when you visit websites dominated by dark colors? If you were a parent looking for child care services, how would you respond to the child care center whose website background is black? As you find the best child care website design for your business, keep the first impression and parent experience in mind.

Mobile Responsive Child Care Website Designs

Make sure your website theme or design is mobile responsive. A parent should be able to view your child care’s website on a smartphone or tablet with ease. Many people browse on their smartphones or tablets while at home. Even if there is a home computer or laptop available, most people will still opt to browse on mobile devices due to accessibility and ease.

Most popular child care website designs should automatically be mobile responsive. You still will want to double check before you spend too much time on a day care website design. You will want to make sure that any adjustments you make to your website also work on the mobile version of your website. Local Child Care Marketing makes sure your child care website design is mobile responsive.

Make Your Contact Info and Call to Action Visible

Do not give families with potential students a chance to say they could not find your phone number or how to enroll their child in your child care center. Include a call to action or link visible on each web page somewhere. Many of the best child care website designs place important information at the top of the website. Important information includes your child care center’s address and phone number. This way nobody can miss it! If you find a fun and cool child care website design that does not give you the opportunity to include your phone number above the scroll-line, try again.

Child Care Website Designs with Local Child Care Marketing

Local Child Care Marketing can help you promote your child care business with child care website design and development. With our website development services, we can cut your bounce rate by minimizing your website loading time. Our website development service includes domain name registration, Premium WordPress Theme, and a custom header. We also provide social media integration across various platforms. These are just a few of the services included within website development offer.

Our advanced child care website development package adds on to the standard package with features like a premium slider that includes calls to action. The advanced option also includes up to five web pages of premium content. Our premium child care website development package goes a step further to give you the best results. The premium option includes a custom website design and an email setup or migration for up to twenty email addresses. We also provide up to ten web pages of premium content with this offer.

Help your child care center’s enrollment grow with a great child care website design. Contact Local Child Care Marketing by calling (855) 215-3838 today to help you improve your child care center’s web presence.